GROW…The Best for Last

by | Nov 3, 2025 | Thoughts from the Week

Self. Team. Respect. Optimize. Nurture. Grow.

In the STRONG acronym, ‘Grow’ stands as the final and most forward-looking Core Value. It represents our commitment to continuous improvement—not just surviving, but thriving. To grow means to raise the bar, embrace change, challenge ourselves, and never settle. It’s about becoming better as individuals, as teams, and as a company.

Here’s what some of our team leaders had to say about growth:

Creative Director Gene Gill:  Experience matters – and our team has decades of it – but evolution matters more. Because success isn’t about driving change – it’s leading through it.

Chief Marketing Officer Michael Sundquist: We are built to evolve… dedicated professionals who live and breathe new technology and digital marketing, always one step ahead

Director of Organic Marketing Katie Myers: it’s our in-house team of experts who give AI tools and technology purpose – combining insight with experience to keep you ahead of the curve

Art Director Holly Blalock: design isn’t just about making things look good — it’s about making your message move people, helping you sell more cars, and stay ahead of the curve.

Director of Paid Social Kerri Boozer: custom solutions are just the starting line. We utilize strategy that’s relevant, efficient, and built to drive more qualified traffic and sales.

Director of Paid Ad Avery Arthur: every dealership is different. Inventory moves fast. Incentives change…shoppers jump between Google, YouTube, and Discover…we turn that chaos into growth.

Growth is not just a goal—it’s a mindset. The pursuit of excellence demands both skill and attitude. As we continue to evolve, it’s our passion, adaptability, and relentless drive that set us apart. Because in the end, attitude is everything—and excellence is always within reach.

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